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"Market Value" Editorial photographed in Kensington Market, Toronto

While I was in Toronto earlier this year, I planned to shoot something, anything, anywhere in the city. The city is a breeding ground for creative ideas especially photography and on my 2nd trip there in 3 years, there was no question that I'd want to shoot in the Kensington Market area.

I called stylist Aziza Brown who immediately agreed to work with me again and when I told her where I wanted to shoot, she instantly came up with the style direction for the clothing. We just needed to put a team together and with the help of MORGAN Model Management, we sourced unique and diverse talents for the shoot. The final piece of the puzzle was MUA (makeup artist) Senita Rodrigues whose work I admired for awhile and I contacted her to work together and she was friendly and very open to my ideas.

On shoot day, we started about 8am that morning, using a parking garage as HQ, yes a parking garage! It was central to everything and we had covering so we made it work. The models were troopers changing in and out of looks and I actually scouted the market from high above.

Kensington was an incredible area, bustling with people, vendors, sights and sounds who all seemingly ignored the fact that I was photographing two unique and diverse models in the street, against doorways, in between stalls and up against walls. I was everywhere and loving the energy the market seemed to throw right back at me.

Check out the gallery below.

Photographer: Scharad Lightbourne
MUA: Senita Rodrigues
Stylist: Aziza Brown
Clothing Designer: Print Vintage
Shoe Retailer: Heel Boy
Models: Shakhira & Nadia Blackwood

Untitled + Co & Morgan Model Jasmine

Toronto is one of my favorite places to visit. Its a city with so much diversity; in its people, building, art, film and photography. So it was a no brainer that while I was there, I'd want to set up a few photo-shoots. I liked with my homie April Pabon from NY, while shooting there and she managed to connect us with one of the local agencies. Morgan Models sent us some great picks, albeit newbies to the modeling scene, I immediately took to Jasmine Kassam's exotic features.

Now, when I know Im traveling to a big city, I always put out a few "notice boards" and try to network with industry folk; stylists, hair stylists, MUAs, models and other photographers. So I got lucky to find a triple threat in Rosa Stylez. She was a #girlboss because not only did she style the shoot but she did hair and makeup as well! We worked with a local retailer "Untitled & Co" who donated great urban pieces for the shoot.

I loved Jasmine's look and she followed direction well. It was actually her first shoot since signing with MM in Toronto so I was ecstatic about being the first photographer to shoot her. I was pleased with the outcome.