Lifestyle

Bahari Fall 2016 Campaign

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The Bahari Creative team always  gives me "some" wiggle room when it comes to the brands new campaigns. So when it came time to shoot the Fall 16' series for Bahari, they made it perfectly clear that they wanted to direct this shoot. With some reluctance, I figured it would be good to have the geniuses behind the brand direct their own photoshoot. 

The looks were incredible, the models were fluid and gave great movement to the lens of both the video and still camera. In Bahari true fashion, we had the set constructed for the shoot because we wanted a different approach. This artistic, nature inspired "cube" was the perfect backdrop for the bold prints of the new line.

A great joy for me was challenging myself to photograph the entire campaign with natural light. No strobes we used to capture the images so I was very proud with the results. Please enjoy the images and short fashion film below.

Photographer: Scharad Lightbourne
MUA: Antonya Jenoure
Stylist: Joel Stubbs
Hair: Omeece Culmer
Photo Assistant: Aaron Davis

Fashion Film

Directed by: Morgan Fernander & Scharad Lightbourne

Filmed by Ashley Whitney & Malik Smith

Produced by Ashley Whitney

Bahamian pop artist Keeya shoots new visuals for "Hella Good" single

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Keeya and her team met with me a few weeks back communicating that they needed "sexy, fun and hype" images for the artist's new single titled "Hella' Good." We were sitting in Starbucks and upon hearing the song, I was amped and ready to go! I loved the track, especially the lyrics and immediately, I began to visualize the images in my head.

Her energy and artsy demeanor meant that I'd have a creative range with the set and images, plus knowing I'd work with my good friend and stylist, Lavonne Alexis of ShoptheCC meant that the wardrobe would be pin-point creative!

Popop Studios, Nassau, The Bahamas, was the perfect canvas to which we'd shoot Keeya and using props like inflatable flamingos (Luxury Floats Bahamas), tea party sets (The Tea Room) and a simple mattress meant that we'd have a storyboard fitting to the song lyrics. Keeya's edgy look only added to each frame and with a monster team, we banged out look after look like it were frames from an action movie.

WATCH THE BEHIND THE SCENES VIDEO!

LISTEN TO "HELLA GOOD" by KEEYA

Uptown Downtown with Kara Mac

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I'm really excited to finally get these "uptown downtown" images out having visited LA for the first time over 2 years ago. While in LA, I got the chance to work with a few models, Kara being one of them. She was actually suggested to me by the MUA as it was her daughter and she said that Kara had done beauty pageants, but was a passionate dancer. Now, I love dancers, dance actually; its such an amazing art form so I jumped at the chance to photograph one.

Kara was awesome on set, giving me a multitude of poses, one of the other, jumping, twirling, skipping, twisting and many more. The clothing was already her own, dance inspired, comfortable and stylish at the same time. It was a breeze to run through different looks that I actually put together myself (we had a tight budget) and everything worked well together. Hats, scarves and boots make for great foundation pieces.

Downtown LA was a photographer's paradise providing me with a buffet of interesting spaces with murals plastered everywhere, graffiti on mile long walls and just the district as a whole was visually interesting to take in. I think we spent the entire day walking around finding all these great spaces to capture.

Photographer: Scharad Lightbourne
Filmed by: Daniel K Pictures
Additional Footage: Selina Ruthe
MUA: Karen Barragato